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MINISTER RAITT ANNOUNCES FUNDING FOR THREE CAPE BRETON PROJECTS
SYDNEY (NS) –May 11, 2012 – The Honourable Lisa Raitt, Minister of Labour, on behalf of the Honourable Bernard Valcourt, Minister of State for the Atlantic Canada Opportunities Agency (ACOA) and La Francophonie, announced today investments from the Harper Government for three Cape Breton projects that serve to strengthen and promote the island’s tourism sector.
"Our government's top priorities continue to be economic growth, job creation and long-term prosperity,” said Minister Raitt. “Tourism is a major contributor to the Cape Breton economy and the island continues to garner international attention for its scenic beauty, historic attractions, culture and hospitality. Through key investments like those announced today, we are helping communities build on their strengths and supporting economic development and jobs for Atlantic Canadians.”
Destination Cape Breton Association, Cape Breton Regional Municipality’s (CBRM) Active Transportation Plan, and Two Rivers Development Association will receive a total investment of $952,661 from the Harper Government in support of various initiatives.
Destination Cape Breton, the official tourism marketing association for Cape Breton Island, will continue to implement its marketing plan thanks to a $519,000 investment through Enterprise Cape Breton Corporation (ECBC). This funding represents ECBC’s commitment to match private sector marketing dollars raised through the island-wide tourism marketing levy which came into effect in 2011. Destination Cape Breton’s marketing plan is focused on working with targeted, market-ready product to promote Cape Breton Island as a tourism destination.
ECBC has contributed $333,000 to Phase III of the CBRM’s Active Transportation Plan. The total cost of this phase of the plan is $666,000 and involves the design and construction of the Greenlink Trail Network linking central Sydney neighbourhoods to the First Nation community of Membertou and the Cape Breton Regional Hospital via Rotary Park. It also includes interpretive displays and other amenities on the Whitney Pier Heritage Trail. Unveiled in 2008, the Active Transportation Plan includes a number of infrastructure projects to improve conditions for walking and cycling, and to promote active living.
The Two Rivers Development Association will purchase equipment that will enable it to add to its existing trail system and undertake a study for the development of a new waste management system for the Two Rivers Wildlife Park in Marion Bridge. The total cost of the project is $134,215 and ECBC is contributing $100,661. With over 41,000 visitors a year, planning for better waste management, and providing safer, more accessible trails will help to enhance the visitor experience.
Enterprise Cape Breton Corporation offers programs in support of economic development initiatives and is responsible for delivering ACOA’s programs on Cape Breton Island and in the Mulgrave area.
Mary Tulle, CEO
Destination Cape Breton Association
902 563 4636
Rick McCready, Planner
Cape Breton Regional Municipality
902 563 5072
John Huntington, Manager
Two Rivers Wildlife Park
902 727 2483
902 564 3617